Wednesday, November 7, 2007

Devil's Avocado for Nov. 8 Issue - Green lightin' wannabes


I know what your thinking, the imaginary thousands of you who read this blog, where did the DAA* (Devil's Avocado Award*) go after the first recipient almost a month ago? We'll, my bag of Avos went rancid in the fridge when I trekked to DC & lost my ATM card. No cash meant no avocados meaning no award.

The good news, is, that through various donations from Loyolan Op Blog lovers, we were able to scramble enough money to buy more Avos. So essentially — the award is back.

For the latest issue, the award goes to... drum roll...drum roll....STOP!

Madeline Lau for her "Activism: It's such a trend" article.

Ms. Lau, our most commented on writer since the inception of the Loyolan comments feature on the website, made some good points about the mass, abrupt, over-haul of tree/leopard/ farmer/sand bar huggers that exist today.

Envirotrends, are indeed 'in' and Ms. Lau's Oregon roots allow her to see the abundance extra explicitly. She does well to show the over-the-top nature of eco-friendly culture and, at the same time, it's inability to create real change.

Here, however, I must play the devil's avocado.

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Anyone can see that these trends are prevalent in 07 but does what is Ms. Lau really asking by exposing them? Are the evo-trenders supposed to be more genuine? Are they supposed to already be concerned about the environment without "eco-friendly culture" bombarding them?

-The fact of the matter is, trendy or not, Eco friendly behavior/awareness will have the greater chance of making a difference in the global warming scheme of things than unfriendly eco-ness.

-I heard about the "One" campaign to end poverty through a friend's rubber bracelet. I joined the mailing lists and I sign the petitions. It might not make a world of difference, but it's better than nothing. If it wasn't for those trendy bracelets, I may have never known. If it wasn't for the campaigns celebrity endorsements, many others also wouldn't have known.

I guess the question is this: Are these 'trendy' environmentalists actually helping or hurting the effort to save our planet?

Sink your teeth into it...

Congrats Madeline for being receiving the second DAA*, it's fresh!

1 comment:

Unknown said...

A wise man once told me, "You don't have to suggest how to fix something if you're pointing out the flaws. Each is a job in itself."
I think about that a lot.